10 Best Custom Promotional Items & Gifts

Are you looking for a way to make your company stand out from the crowd?

One great way to do this is by giving out custom promotional items and gifts to your customers or clients. But with so many options and different products to choose from, it can be almost completely bewildering.

Which is why we're here to help you out today with our common sense guide.

How to choose a custom promotional gift?

When looking through all the options, you need a solid set of criteria on which to base your investment decision. We recommend something like the following.

1. Relevance: The gift should be relevant to the recipient and their interests or needs. I.e., related somehow to their industry vertical or niche,

2. Quality: The gift should be of high quality and durable. Literally nobody enjoys receiving cheap rubbish.

3. Branding: The gift should prominently feature the company's branding or logo. That's the whole point here (get them to remember you).

4. Uniqueness: The gift should be completely unique and not something that the recipient already has. Otherwise why bother?

5. Cost-effectiveness: The gift should be cost-effective and provide a good return on investment for the company. This is most important of all - Nothing trumps ROI.

When we actually start to consider all the most common custom promotional items within these boundaries, you start to see that the obvious choices may not be the best ones:

1. Cheaply made pens (that break easily). They would score poorly on quality and cost-effectiveness.

2. Generic t-shirts with a company's logo (that may not fit well or be comfortable to wear). They would score poorly on relevance, quality and uniqueness.

3. A cheap and common promotional item like a keychain with a logo that's not well made and easily breakable. It would score poorly on quality and cost-effectiveness. Plus what possible use could it be?

4. A generic gift like a mug that has the company's branding or logo prominently displayed. They would score poorly on quality and uniqueness. Mugs in 2023... really?

5. Customized candy with a poor taste and low quality. They would score poorly on relevance, quality and uniqueness. There's enough cheap lollies in the world already... why make more?

Our Top 10 Best Customised Promotional Gifts:

Okay then, here are what we see as the best options that score highly according to the above criteria, all of which can be customised with a company's logo and branding:

1. Custom laser engraved seeds (magic beans): OK, we may be biased since we make Australia's largest selection of magic beans... but with good reason! Laser engraved seeds are a unique and eco-friendly corporate gift option that can be customised to the recipient's interests or needs. And as you can see from the custom product we created for St Johns in the image at the top of this blog post... the beans can also be provided with their own set of customised pots and cards too.

1. Customized tote bags: These are a practical and useful item that can be used again and again.

2. Customized USB drives: These are a useful and versatile item that can be used for storing and transferring files.

3. Customized phone cases: These are a great way to keep your customer's phone safe and stylish.

4. Customized water bottles: These are a great way to keep your customer's hydrated and healthy.

5. Customized keychains: These are a great way to keep your customer's keys organized and easy to find.

6. Customized T-shirts: These are a great way to make your customer feel part of your brand and comfortable. Make sure you get extra high quality.

7. Customized Stress balls: These are a great way to help your customer's relieve stress and have fun. Who isn't stressed these days?

8. Customized notebooks: These are a great way to help your customer's stay organized and take notes.

9. Customized gourmet chocolate nuts: These are a great way to sweeten up your customer's day

So when it comes to custom promotional items and gifts, the key is to think outside the box and choose something unique and relevant to your customers. And remember, quality and cost-effectiveness are important too.

These are 10 great options to consider, but don't be afraid to get creative and come up with your own ideas. Happy promoting!